Client: Etex Oy
Industry: Professional Business Services
Services: Branding · Graphic Design · Identity · Rebranding · Web Design
Project: Company and website rebranding
CONTEXT: Etex Oy’s activities include the sale of industrial automation components, repairs and various project-based services. Their customers range from factory maintenance departments to original equipment manufacturers and engineering companies. They offer low prices and short delivery times and they provide better support and find better solutions for customers.
CHALLENGE: Building a new brand based on the old style featuring strong visuals centered around their business environment.
SOLUTION: The elements found within the brand are inspired by the world globe. The rebranding helped Etex find a more confident voice in their marketing and sales efforts across the globe. The new identity and corporate communication are strong and inspire professionalism.