Industry: Professional Business Services
Services: Branding · Graphic Design · Identity
Project: Branding a startup
CONTEXT: EzBill wants to bring to the Romanian invoice market a web-based solution that is quick and intuitive enough when it comes to billing and more efficient in converting all your issued financial documents into useful reports for your business. Having the benefits of a SaaS business, EzBill allows you to invoice from wherever and whenever, in a very simple and fast manner, assuring you that all your data is safe and stored online so that you will never lose it. In helping you make the most out of your time, EzBill offers you smart functions, fast and custom-made reports and the possibility of sending documents from inside the app to your customers or to your accountant. Each of the four EzBill plans comes with a personal consultant in online billing that helps customers benefit from the offered features and guides them towards optimizing the entire billing process.
CHALLENGE: EzBill website allows business and personal customers to make online bill payments. EzBill is not just the friendliest online billing service, but also an app that allows you to manage your revenues and pull the essential reports you need for your business, in terms of sales, revenue, customers and products. EzBill allows customers to view, save, print, or export one or multiple invoices online.
SOLUTION: We proposed a branding identity that could assist in maintaining a good relationship between consultants and customers. The logo aims to reflect the main values of the company; the toucan is a friendly bird as well as a great companion. Our branding proposal maintains the friendliness and diligence that the brand guarantees. The result is an efficient visual that is fair and fresh yet professional.